Find Head of commercial marketing Jobs in Clonee, Mh

Head of Digital
Choice Stores —Ashbourne, County Meath
- Full-time
- Merchandising
- AI
Quick apply
Head of Sales & Managing Director, France
Indeed —Dublin, County Dublin
- €144,000–€326,000 a year
- Full-time
- Doctoral degree
- English
- Master's degree
- Annual leave
Quick apply
13d
Head of Brand and Marketing
VHI —Dublin, County Dublin
- Hybrid work
- Management
- Restaurant experience
- Marketing
Quick apply
4d
Head of Marketing and Communications
Mediolanum International Funds Limited —Dublin, County Dublin
- Marketing
- Project management
- Bachelor's degree
14h
Head of Sales
Chadwicks Group —Dublin, County Dublin
- Full-time
- Sales
- Microsoft Office
- Analysis skills
- Sick pay
14d
Head of EMEA Sales
Trulioo —Dublin, County Dublin
- Full-time
- Remote
- Sales
- Master's degree
- Bachelor's degree
- Annual leave
Head of Member Engagement and Strategy
Mercer —Dublin, County Dublin
- Full-time
- Presentation skills
- Communication skills
- Marketing
Marketing Manager, Ireland
Dean Group (Ireland) —Dublin, County Dublin
- Full-time
- Hybrid work
- Hospitality
- Social media management
- Project management
- Annual leave
- Gym membership
Quick apply
11d
Global Head of Solutions Engineering, Workvivo
Zoom —Dublin, County Dublin
- €145,500–€254,600 a year
- Full-time
- Hybrid work
- Sales
- AI
- Leadership
Head of Commercial Sales AEI
AEI —DUBLIN 12, County Dublin
- Full-time
- Sales
- Engineering
- Business development
- Annual leave
- Employee assistance program
Quick apply
Management Accountant
Primeline Group —Ashbourne, County Meath
- Full-time
- Hybrid work
- Microsoft Excel
- ERP systems
- Analysis skills
Quick apply
Senior Marketing Executive Retail
Kilkenny Design —Dublin, County Dublin
- Full-time
- Hybrid work
- Marketing
- Social media management
- Microsoft Office
- Employee discount
- Sick pay
Quick apply
14d
Squad Lead
Roche —Dublin, County Dublin
- Sales
- Master's degree
- Business development
Commercial Project Manager - Fixed Term Contract (Maternity Cover)
Dean Group (Ireland) —Dublin, County Dublin
- Full-time
- Hybrid work
- Hotel
- Project management
- Organisational skills
- Gym membership
- Referral programme
Quick apply
13d
Marketing Manager
Cornmarket —Dublin, County Dublin
- Full-time
- Hybrid work
- Marketing
- Business
- Leadership
- Life insurance
Quick apply
Global Head of Talent Acquisition
Mercury Engineering —Dublin, County Dublin
- Master's degree
- Bachelor's degree
- Business
Head of Corporate Pensions Product, New Ireland Assurance
Bank of Ireland —Dublin, County Dublin
- Full-time
- Hybrid work
- No degree
- Business
- Annual leave
- Employee assistance program
Senior Financial Advisor
Moneycube —Dublin, County Dublin
- Full-time
- Microsoft Powerpoint
- Microsoft Word
- Microsoft Excel
Quick apply
7d
Marketing Director
Grant Thornton —Dublin, County Dublin
- Full-time
- Sales
- Marketing
- Master's degree
Senior Category Marketing Manager
Primark —Dublin, County Dublin
- Analysis skills
- Leadership
- Marketing
13d

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Head of Digital

Choice Stores -
Ashbourne, County Meath

Quick apply

Job details

Permanent | Full-time

Qualifications

Merchandising
Customer segmentation
SEO
AI

Full job description

Head of Digital - Ashbourne

Purpose of the Role

The Head of Digital is responsible for leading and growing Choice Stores' digital business, with full accountability for profitable online sales, digital trading performance, customer acquisition, website performance and the delivery of a market-leading omnichannel customer experience.

As a key member of the Senior Leadership Team, the Head of Digital owns the commercial performance of all digital channels, ensuring digital investment delivers sustainable revenue growth, increased profitability and supports the wider success of the Company's physical stores.

The role is responsible for developing and executing the Company's digital growth strategy, identifying new commercial opportunities and driving innovation through data-led decision making, AI, automation and continuous optimisation. The Head of Digital will ensure the business remains competitive in an evolving digital landscape while providing strategic insight and recommendations that influence business direction.

Key Accountabilities

Digital Commercial Leadership

Develop and implement the Company's digital strategy in line with overall business objectives.

Own the commercial performance of the digital business, delivering sustainable and profitable online growth.

Be accountable for the commercial performance of the digital business including revenue, gross margin, profitability and return on investment.

Develop annual digital trading plans, budgets and commercial performance targets.

Develop and own the Company's digital roadmap, identifying future capabilities, technologies and investment priorities to support long-term growth.

Identify new revenue opportunities through digital innovation, emerging technologies, changing customer behaviours and market trends.

Champion digital transformation initiatives across the business, ensuring digital remains a key driver of commercial success.

Digital Trading & eCommerce

Lead the overall commercial performance of the Company's eCommerce operation.

Own the Company's website as its primary digital sales channel, ensuring continual optimisation of trading performance, customer experience and profitability.

Oversee online merchandising, pricing, promotions, category performance and digital trading activity.

Continuously improve website usability, navigation, search functionality, checkout performance and conversion through data-led optimisation.

Maximise key commercial metrics including conversion rate, average order value, customer lifetime value and revenue per visitor.

Work closely with the Business Systems Manager to ensure stock visibility, product accuracy, website functionality and platform performance are maintained.

Customer Acquisition & Digital Growth

Develop customer acquisition and retention strategies that deliver profitable business growth.

Oversee the performance of all digital marketing channels including SEO, PPC, Google Shopping, Paid Social, Display, YouTube, Email Marketing and emerging acquisition channels.

Optimise marketing investment to maximise return on advertising spend and customer acquisition efficiency.

Develop CRM, customer segmentation, lifecycle marketing and personalisation strategies that increase customer engagement and lifetime value.

Manage agency and strategic partner relationships to ensure delivery against agreed commercial objectives.

Omnichannel Strategy

Develop and deliver an integrated omnichannel strategy that creates a seamless customer journey across digital and physical retail channels.

Ensure digital initiatives support both online growth and the performance of the Company's store network.

Collaborate with Buying, Retail Operations and Customer Service to deliver joined-up customer experiences across all touchpoints.

Identify opportunities to leverage digital capability to improve the overall customer experience and drive total business performance.

AI, Automation & Digital Innovation

Develop and implement an AI and automation strategy across the Digital function.

Lead the adoption of AI-enabled solutions to improve productivity, customer experience and commercial performance.

Introduce automation across merchandising, reporting, content creation, marketing, customer service and operational processes.

Evaluate emerging technologies and digital solutions that enhance efficiency, scalability and competitive advantage.

Partner with the Business Systems Manager on digital platform development, systems integration and future technology initiatives.

Data, Insight & Commercial Performance

Establish meaningful KPIs across digital trading, customer acquisition and commercial performance.

Develop dashboards and reporting that provide clear visibility of digital performance.

Analyse trading results, customer behaviour, market trends and competitor activity to identify opportunities and risks.

Provide regular commercial performance reviews, strategic insight and investment recommendations to the Managing Director and Senior Leadership Team.

Develop forecasting models and performance plans that support informed commercial decision making.

Foster a culture of continuous optimisation, testing and evidence-based decision making across the Digital function.

Leadership

Lead and develop the Digital function, building a high-performing team focused on commercial success, innovation and continuous improvement.

Provide strategic leadership, coaching and development to direct reports.

Develop organisational capability as the Digital function grows.

Manage departmental budgets and ensure effective allocation of investment to maximise commercial return.

Build strong cross-functional relationships across Buying, Operations, Customer Service, Finance and IT.

Represent Digital at Senior Leadership Team meetings, contributing to wider business strategy and organisational growth.

Ensure compliance with GDPR, website accessibility standards and digital governance best practice.

Quick apply

Refine Your Search

head of commercial marketing jobs in clonee, mh

Head of Digital

Head of Sales & Managing Director, France

Head of Brand and Marketing

Head of Marketing and Communications

Head of Sales

Head of EMEA Sales

Head of Member Engagement and Strategy

Marketing Manager, Ireland

Global Head of Solutions Engineering, Workvivo

Head of Commercial Sales AEI

Management Accountant

Senior Marketing Executive Retail

Squad Lead

Commercial Project Manager - Fixed Term Contract (Maternity Cover)

Marketing Manager

Global Head of Talent Acquisition

Head of Corporate Pensions Product, New Ireland Assurance

Senior Financial Advisor

Marketing Director

Senior Category Marketing Manager

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