Find Of direct retail strategy Jobs in Ireland

Senior CRM Manager
Coastline Gaming —Remote
- Full-time
- Remote
- In-person
Quick apply
Project Manager (HRIS)
Expleo —Dublin, County Dublin
- Hospitality
- Oracle
- Project management
12d
Office Supervisor
apetito —Dublin, County Dublin
- €17.50 an hour
- Full-time
- Sales
- Leadership
- Marketing
- Annual leave
Commercial Finance Manager
CPM Ireland —Dublin, County Dublin
- €90,000–€100,000 a year
- Hybrid work
- Microsoft Excel
- Sales
- Microsoft Office
- Employee assistance program
Quick apply
Area Sales Manager
ghd Hair —Dublin, County Dublin
- Full-time
- Doctoral degree
- Sales
- Social media management
9d
Marketing Manager - Dublin, Ireland
Truly Dental —DUBLIN 2, County Dublin
- Full-time
- Marketing
- Clinic
- Project management
Quick apply
Group Brand Director
IT Search —Dublin, County Dublin
Quick apply
Inside Sales Account Manager
Cromwell Group —Dublin, County Dublin
- Full-time
- Sales
- No degree
- Organisational skills
Business Development Manager
Atradius —Dublin, County Dublin
- Full-time
- Sales
- Business
- Negotiation
- Employee assistance program
Business Development & Partnerships Manager
Brandtactics Ltd —Dublin, County Dublin
- €40,000–€50,000 a year
- Part-time
- Hybrid work
- Business development
- Presentation skills
- Communication skills
Quick apply
1d
Senior CRM & Retention Manager
Coastline Gaming —Dublin, County Dublin
- Full-time
- Hybrid work
- Marketing
Quick apply
Area Sales Manager
Carrier —Remote
- €53,500–€107,500 a year
- Full-time
- Remote
- Sales
- Microsoft Office
- Driving
5d
Indirect Procurement - Buyer
Musgrave —Cork, County Cork
- Negotiation
Quick apply
11d
Account Director
Dentsu —Dublin, County Dublin
- Full-time
- Hybrid work
- Presentation skills
- Organisational skills
- Budgeting
Senior Solution Architect
EXL Service —Dublin, County Dublin
- Full-time
- Hybrid work
- Microsoft Excel
- Computer Science
- AWS
Property Management Surveyor
KSA-JLL Ireland Ltd —Dublin, County Dublin
- Full-time
- No degree
- Organisational skills
- IT
Quick apply
Assistant Engineering Manager
ABP Ireland & Affiliates —Nenagh, County Tipperary
- Full-time
- Leadership
Quick apply
12d
Financial Accountant
Coastline Gaming —Dublin, County Dublin
- Full-time
- Microsoft Excel
- QuickBooks
- AI
Quick apply
Senior eCommerce Acceleration Manager - Hybrid
Luzern eCommerce Group —Dublin, County Dublin
- Hybrid work
- Marketing
- Microsoft Office
- Analysis skills
- Annual leave
- Employee assistance program
Quick apply
EUC Architect
Tata Consultancy Services —Dublin, County Dublin
- Call to connect
- Azure
- Windows
- Analysis skills

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Senior CRM Manager

Coastline Gaming -
Remote

Quick apply

Job details

Full-time

Qualifications

Customer segmentation

Full job description

Senior CRM Manager

Location: Remote | Job Type: Full-time

Who We Are

For over 40 years, Coastline Gaming has been at the forefront of Irish entertainment. Were the company behind Irelands premier land-based casinos and the fast-growing Slotbox.com online brand. Were a multi-channel, customer-focused business where smart people build things that matter.

The Role

Were looking for a Senior CRM Manager who can independently own and drive complex, multi-phase retention projects from brief to results, not someone who needs the framework handed to them.

This is a senior individual contributor role. Youll be expected to diagnose problems, design solutions, build the business case, get cross-functional alignment, and deliver. The projects youll own are commercially significant and require someone who can operate with a high degree of independence.

Our retail and online platforms are deeply integrated. Customers play in-club and online, and we have the data and systems to treat them as one. This role sits at the centre of that,youll be building campaigns and journeys that work across channels.

What Youll Do

Own the full player retention lifecycle: from identifying the problem to designing the solution, getting alignment, and measuring what actually changed

Audit, redesign and optimise CRM journeys across early life, reactivation and retention across email, SMS, push and on-site

Build and launch behaviour-triggered automations, defining trigger logic, segmentation, incentive tiers, suppression rules and control groups

Own customer segmentation, setting the framework and ensuring its applied consistently across retail and online

Develop analytical frameworks that directly inform CRM strategy: bonus efficiency, player value, lifecycle stage, churn risk

Define how success is measuredusing control groups, incrementality and clear KPIs, not just top-line numbers

Drive the omni-channel experience, leveraging integrated retail and online data to create joined-up journeys

Prioritise CRM initiatives, deciding what to build, what to automate, and what not to do

Present findings and proposals to senior stakeholders clearly and confidently

What This Requires

Youve personally owned retention projects end-to-end

You can move between strategic thinking and detailed execution without losing either

Youre comfortable working with data directly, not just consuming reports others have built

You understand bonus mechanics, wagering logic, and lifecycle segmentation in iGaming

You can drive cross-functional alignment, with Product, Data, Retail, and senior stakeholders, without needing someone to clear the path

You write clearly and can present findings and proposals to management without hand-holding

You have enough experience to know when a project brief is incomplete and to ask the right questions rather than just executing whats in front of you

Whats Not a Fit

If youve been in execution roles and havent yet owned a project from diagnosis to results

If your data experience stops at reading dashboards rather than interrogating them

If you need clear direction and step-by-step guidelines before you can move

If youre looking for a strategy-only role where delivery is someone elses rol

What Youll Work With

Unified omni-channel customer data, cross-channel behaviour in one place

Online CRM tools, automated journeys, segmentation, real-time triggers

Reporting infrastructure already in place

Cross-channel rewards

A small, senior team: you wont be managing people, but youll have access to data and product support

What We Offer

Remote set up & hands-on team that will provide full support and training

Real ownership:youll set direction on projects that matter commercially

A place where good ideas win, regardless of where they come from

Direct visibility of the impact of your work

The chance to shape omni-channel CRM across a growing, integrated business

How to Apply

If this sounds like you, we want to hear from you.

Apply here!

Quick apply

Refine Your Search

of direct retail strategy jobs in ireland

Senior CRM Manager

Project Manager (HRIS)

Office Supervisor

Commercial Finance Manager

Area Sales Manager

Marketing Manager - Dublin, Ireland

Group Brand Director

Inside Sales Account Manager

Business Development Manager

Business Development & Partnerships Manager

Senior CRM & Retention Manager

Area Sales Manager

Indirect Procurement - Buyer

Account Director

Senior Solution Architect

Property Management Surveyor

Assistant Engineering Manager

Financial Accountant

Senior eCommerce Acceleration Manager - Hybrid

EUC Architect

I want to receive the latest job alerts for of direct retail strategy in ireland

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