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Director of Sales and Marketing
Lough Eske Castle Hotel —Lough Eske, County Donegal
- Full-time
- Hospitality
- Sales
- Hotel
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Director of Sales and Marketing

Lough Eske Castle Hotel
Lough Eske, County Donegal

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Job details

Permanent | Full-time

Benefits

Bike to work scheme
On-site parking

Qualifications

Hospitality
Sales
Revenue management
Organisational skills
Marketing

Full job description

ROLE SUMMARY

Lough Eske Castle, part of the Harcourt Collection, is recruiting a Director of Sales & Marketing to join our award-winning team. We are looking to for a proactive team leader, that thrives in driving revenue and is passionate about the hospitality industry.

The Director of Sales and Marketing is responsible for maximising sales, driving the hotel brand, and overseeing the day to day running of the Sales and Marketing function of the hotel. Inclusive of managing the sales, marketing, events, and revenue teams, harmonising the culture and brand, continuously driving standards, guest experience and revenue of Lough Eske Castle.

KEY ROLE RESPONSIBILITIES

Working with the General Manager, Revenue Manager, Cluster Revenue Manager and Group Director of Sales & Marketing to deliver strategic business plans. Inclusive of an annual sales & marketing plan, aligned with the hotel objectives and budget.
Manage the Revenue, Sales, Marketing and Events teams, driving individual development, achieving individual KPI’s, team goals and revenue targets. Establishing a positive and cohesive team culture.
Responsible for driving revenue across all segments, achieving revenue targets. Identifying new business, securing groups, contracting transient accounts, and developing established key accounts.
Attend and manage the sales & marketing team’s attendance at tradeshows, industry events, hosting FAM & press trips and arranging client hotel events, as and when required. This will include some international travel throughout the year.
Manage sales & marketing expense budget & forecasts are in line with hotel expectations and parameters.
Working closely with the GDOSM and the Sales & Marketing Executive to ensure all key campaigns, brand, advertising, and marketing strategies are adhered to. Including reputation management online.
Complete monthly, weekly, and annual reporting as and when required.
Work alongside the Cluster Revenue Manager, and General Manager to create up to date forecasts throughout the year.
Keep up to date with market trends, competitor’s, tourism body initiatives and relationships. Review/amend strategies accordingly in line with the evolving market conditions and the hotels future plans.

SPECIFIC JOB KNOWLEDGE, SKILL AND ABILITY

Thorough and comprehensive knowledge of Sales & Marketing processes.
Ability to direct, lead, train, motivate and direct their team. Developing a cooperative and competitive team spirit with a positive attitude.
Experience working collaboratively with revenue management, sales, and marketing teams in conjunction with each other.
Excellent communicator and presenter, both orally and written.
Possess a solid understanding of marketing tools.
Strong interpersonal skills and ability to work in a team environment.
Ability to work to deadlines, be proactive and work a flexible schedule as and when required.
Strong organisational skills, with the capacity to self-prioritise.
Guest centric, with an understanding of the internal and external customer needs.

MINIMUM REQUIREMENTS

Any combination of education, training or experience that provides the required knowledge, skills, and abilities. Degree level education.
3 years' experience in a senior sales position such as DOSM.
Experience in the hospitality industry.
Valid driving license.

Benefits:

Bike to work scheme
On-site parking

Work Location: In person

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