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Growth Marketing Lead
Aran Sweater Market —Killarney, County Kerry
- Full-time
- Hybrid work
- Analysis skills
- Marketing
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Growth Marketing Lead

Aran Sweater Market -
Killarney, County Kerry

Quick apply

Job details

Full-time

Qualifications

E-commerce
Analysis skills
Google Ads
Marketing

Full job description

Location: Kerry, Ireland (Hybrid)

Type: Full-time

We're looking for a commercially minded Growth Marketing Lead to help scale customer acquisition and revenue growth across digital channels.

We are looking for an individual with experience developing and scaling growth initiatives across key heritage categories including Irish Clans, leveraging storytelling, acquisition and landing page optimisation to drive international growth, particularly within the US market.

This is a hands-on role for someone who combines strategic thinking with strong execution. You'll own growth initiatives across paid acquisition, ecommerce performance, CRM, conversion optimisation, and analytics - working closely with leadership to drive measurable business results.

What You'll Do

Own and execute the company's customer growth strategy
Manage paid acquisition channels including Meta, Google, and other digital platforms
Improve website conversion rates and customer journeys
Develop CRM and email marketing campaigns to improve retention and repeat purchase
Analyse performance data, customer acquisition cost (CAC), ROAS, conversion, and revenue trends
Test new growth channels, campaigns, and acquisition opportunities
Work with creative, ecommerce, and external agency partners where needed
Build clear reporting dashboards and provide commercial insights to leadership
Identify opportunities to improve digital performance and customer experience

What We're Looking For

4+ years' experience in growth marketing, performance marketing, ecommerce, or digital acquisition
Strong understanding of paid social, Google Ads, analytics, and conversion optimisation
Commercial mindset with the ability to connect marketing activity to revenue outcomes
Comfortable working both strategically and hands-on
Strong analytical and problem-solving skills
Experience with ecommerce and direct-to-consumer brands is an advantage
Self-starter who enjoys building and improving systems

What We Offer

Hybrid working model based in Kerry
High ownership and visibility within the business
Opportunity to shape growth strategy and make a measurable impact
Collaborative and entrepreneurial working environment
Competitive salary package based on experience

This role would suit someone looking to step into a high-impact growth position with real ownership and the ability to influence business performance directly.

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Growth Marketing Lead

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