About The Role
We are seeking a Digital Marketing Executive to support the creation, execution, optimisation, and reporting of digital marketing campaigns across a range of industries.
The successful candidate will work across a broad mix of digital marketing activities including campaign management, SEO optimisation, website management, paid advertising, analytics tracking, conversion reporting, social media marketing, branded content creation, and performance analysis for both Elements and client companies.
This role requires someone who combines creativity with strong analytical thinking. The ideal candidate should be comfortable interpreting marketing data, tracking campaign performance, identifying opportunities for optimisation, and translating insights into actionable recommendations. The ideal candidate will be comfortable communicating directly with clients, with an ability to present campaign data relating to marketing spend and performance.
This is an opportunity to join a growing consultancy environment where no two projects are the same, and where initiative, commercial awareness, problem-solving, and data-driven decision making are highly valued.
About Elements
Elements is a dynamic start-up consultancy working across a range of industries in a B2B capacity. Working closely with clients, Elements delivers practical, creative solutions that translate complex business challenges into clear, engaging content and strategies. The team works across multiple industries, partnering with organisations to enhance how they communicate, engage, and connect with their customers.
We are looking for a Digital Marketing Executive to join our growing team.
Working Arrangement
Full-time:
· This role is 37.5 hours per week, across 5 days
Hybrid working model:
· 3 day per week in-office in Kilkenny (required)
· 2 days per week remote
Day-to-Day Responsibilities
· Create engaging digital content across LinkedIn, Instagram, websites, email campaigns, presentations, and branded materials
· Plan, create, manage, and optimise paid digital advertising campaigns across Google Ads, LinkedIn Ads, Meta Ads, and other relevant platforms
· Monitor campaign performance and analyse key metrics including traffic, engagement, conversion rates, click-through rates, lead generation, and ROI
· Set up and manage analytics dashboards, conversion tracking, pixels, tags, and reporting systems
· Use SEO tools and analytics platforms to improve website rankings, organic visibility, and search performance
· Conduct keyword research and implement SEO best practices across website and content assets
· Track user behaviour and website performance using analytics and heatmapping tools
· Produce regular performance reports and communicate insights clearly to internal teams and clients
· Support website edits, landing page optimisation, and conversion-focused improvements
· Manage and optimise email marketing campaigns, including audience segmentation, reporting, and automation
· Write clear, engaging copy tailored to different audiences and platforms
· Design a wide range of digital assets for both Elements and client companies
· Maintain consistency in branding, messaging, and visual presentation across all outputs
· Support the CEO and wider team with ongoing client requirements and project delivery
· Manage multiple tasks, priorities, and deadlines across different campaigns and projects
Experience & Qualifications
· A recognised qualification in a creative, marketing, or related field
· Previous experience in a marketing, business, or similar environment
· Experience working in a B2B environment is an advantage
Key Knowledge & Skills
Required
· Google Ads
· Google Analytics 4 (GA4)
· Google Tag Manager
· Google Search Console
· LinkedIn Campaign Manager
· CRM Platforms
· CMS Platforms
· SEO & Search Tools
Preferential
· Canva
· Figma
· Adobe Creative Suite
· MailChimp
· SurveyMonkey
· Meta Business Suite
· LinkedIn marketing and B2B communications
· Familiarity with AI tools for content creation
· Experience with website platforms (e.g. Wix or similar CMS)
Skills
· Strong understanding of digital marketing principles and campaign strategy
· Strong analytical mindset with the ability to interpret marketing data and identify actionable insights
· Experience tracking campaign performance and measuring ROI across digital channels
· Understanding of SEO, paid advertising, and website optimisation principles
· Ability to work with analytics tools and reporting platforms confidently
· Strong graphic design ability with attention to detail in both visual and written communication
· Strong organisational and time management skills
· Comfortable learning new platforms and technologies quickly
· Tech-savvy, adaptable, and self-motivated
· Ability to work independently while managing multiple projects and deadlines
What We Offer
· Flexible, hybrid working environment
· Opportunity to work across a variety of industries and projects
· Opportunity to take ownership of creative output and contribute to meaningful work
Annual Leave: 22 days per year
Probation Period: 6 months
Start Date: As soon as possible
Pay: €35,000.00-€40,000.00 per year
Work Location: Hybrid remote in Kilkenny, County Kilkenny
