Find head of digital marketing and analytics Jobs in dublin, d

Head Of Digital Marketing And Analytics
Irish Rugby Football Union (IRFU) —Dublin, County Dublin
- Full-time
- Marketing
- Master's degree
- Analysis skills
- Fuel card
- Annual leave
9d
Head of Digital Platforms and AI Marketing Transformation, Director
Citi —Dublin, County Dublin
- €130,000–€230,000 a year
- Full-time
- Master's degree
- Bachelor's degree
- Product management
Digital Platforms and AI Marketing Transformation, Vice President
Citi —Dublin, County Dublin
- €85,600–€128,400 a year
- Full-time
- Master's degree
- Project management
- Bachelor's degree
Head of Services Marketing Capabilities, Director
Citi —Dublin, County Dublin
- €130,000–€230,000 a year
- Full-time
- Azure
- Oracle
- Marketing
Head of Digital Product
Irish Life Financial Services Limited —Dublin, County Dublin
- Full-time
- Hybrid work
- Presentation skills
- Product management
- Agile
Head of Data Intelligence, Director
Citi —Dublin, County Dublin
- €130,000–€230,000 a year
- Full-time
- Management
- Master's degree
- Bachelor's degree
Head of Design
The Irish Times —Dublin, County Dublin
- Full-time
- Hybrid work
- No degree
- Agile
- AI
- Gym membership
Quick apply
8d
Digital Marketing Platforms Executive
Spanish Point Technologies —Clontarf, County Dublin
- Spanish
- Azure
- Marketing
- Referral programme
Digital Marketing Executive
MEG —DUBLIN 8, County Dublin
- Marketing
- English
- Analysis skills
Marketing Manager
Allianz —Blackrock, County Dublin
- Full-time
- Marketing
- English
- Master's degree
Marketing Effectiveness, Senior Vice President
Citi —Dublin, County Dublin
- €109,920–€164,880 a year
- Full-time
- Marketing
- Master's degree
- Analysis skills
Growth Product Manager (Fractional)
Sleep.ai —Dublin, County Dublin
- €45.50–€52.50 an hour
- Part-time
- English
- Communication skills
- Analytics
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Marketing Executive
Kilkenny Design —Dublin, County Dublin
- Full-time
- Marketing
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- Microsoft Office
- Employee discount
- Sick pay
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2d
Events & Marketing Manager
Group GTI —DUBLIN 2, County Dublin
- Full-time
- Hybrid work
- Recruiting
- Marketing
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Strategic Partner - Retail Media
Just Eat Takeaway.com —Dublin, County Dublin
- Full-time
- Sales
- Business development
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- Sick pay

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Head Of Digital Marketing And Analytics
Irish Rugby Football Union (IRFU) —Dublin, County Dublin
In addition, and to realise the above, this role will own the development and optimisation of IRFU’s data infrastructure and cross-functional digital growth…
9d
Head of Digital Platforms and AI Marketing Transformation, Director
Citi —Dublin, County Dublin
A deep understanding of the current AI landscape, particularly Generative AI and its practical applications and opportunities in marketing.
€130,000–€230,000 a year

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Head Of Digital Marketing And Analytics

Irish Rugby Football Union (IRFU)
Dublin, County Dublin

Apply Now

Job details

Full-time
9 days ago

Benefits

Fuel card
Bike to work scheme
Annual leave

Qualifications

Marketing
Master's degree
Analysis skills
Presentation skills
Bachelor's degree
Data analytics
Data collection
Business
Leadership
Marketing

Full job description

The IRFU are inviting applications for the role of Head of Digital Marketing and Analytics .

The successful candidate will lead the development of IRFU’s digital capabilities, empowering the Commercial, Marketing, and Communications functions through strategic use of data, analytics, and technology to drive engagement and create a sustainable digital revenue stream.

The position is being offered on a full time permanent basis (subject to 6 month probation). The role will be based in our Head Office in 10-12 Lansdowne Road, Ballsbridge, Dublin 4. The IRFU operate a hybrid policy with 2 days minimum required in the office every week, which may increase at busy times.

The closing date for applications is Sunday 7th June 2026 .

First round interviews are expected to take place on 11th June 2026.

The IRFU is an equal opportunities employer.

Role And purpose

To lead the development of IRFU’s digital capabilities, empowering the Commercial, Marketing, and Communications functions through strategic use of data, analytics, and technology to drive engagement and create a sustainable digital revenue stream.

Working relationships

Chief Commercial Officer

Director of Communications

Head of Commercial

IRFU SLT and staff

Communications staff

Commercial and Marketing staff

Context

The Irish Rugby Football Union (IRFU) is embarking on a transformative journey to enhance its digital capabilities across Commercial, Marketing, and Communications. This newly created role will unlock the power of data, analytics, and digital tools to enable and empower these functions. This is a highly commercial focused role that must deliver new revenue streams.

The successful candidate will oversee the shaping and delivering a digital strategy that drives audience growth outcoming in commercial growth.

The Head of Digital Marketing and Analytics will be responsible for designing and executing a comprehensive digital commercial growth strategy that aligns with IRFU’s strategic priorities.

This role will oversee growing the IRFU’s audience, deepening engagement and supporting and inputting into strategic initiatives across areas such as comms, and all commercial opportunities ticketing and sponsorship.

In addition, and to realise the above, this role will own the development and optimisation of IRFU’s data infrastructure and cross-functional digital growth initiatives to foster a culture of data-driven decision-making across the organisation.

This role requires a strategic thinker, proven leadership capabilities, with a combination of expertise in digital platforms, marketing, and commercial growth to deliver measurable impact on fan growth, engagement and revenue.

They will understand the power of storytelling and will input into and assist the Content team in using data and audience insights to tell those stories effectively.

RESPONSIBILITIES

Create and implement a Digital Marketing strategy aligned with the IRFU’s strategic objectives.
Within that strategy, identify and prioritise opportunities to boost fan engagement (e.g., content, marketing) with the desired outcome of driving new revenue.
Take ownership of the IRFU Supporters Club with a remit to revamp and relaunch Identify and execute pilot projects that demonstrate immediate value and build momentum, delivering quick wins.
Collaborate with Commercial, Marketing, Communications, and Technology teams to ensure alignment and impact.
Create and present digital sponsorship proposal alongside the Commercial team
Provide strategic guidance on end-to-end data processes to streamline data collection, analysis, and reporting to support decision-making across departments.
Provide strategic ownership on platform and software enhancements (digital products, data infrastructure, email/communication tools), identifying needs and priorities for development, while implementation and day-to-day management remain with IT.

KEY QUALITIES

Proven results in:
- Developing and implementing digital growth strategies
- Delivering strategic campaigns and engagement initiatives
- Utilising data to drive customer engagement and, ultimately, commercial growth
- Analysing and utilising customer data to drive KPIs
- Reporting roadmap and progress to senior leadership
- Managing cross-functional projects and stakeholder engagement
- Pitching digital partnerships & sponsorship proposals
Strong analytical skills with the ability to translate data into actionable insights.
Deep understanding of digital platforms, data systems, and marketing technologies.
Outstanding and demonstrated leadership in building and managing high-performing teams.
Ability to build trust and effective working relationships with internal and external stakeholders.

Qualifications

Bachelor’s degree in business, Marketing, Data Science, or a related field (Master’s preferred).
Strong understanding of data analytics and customer engagement.
3+ years of experience in digital, marketing, and communications roles.
3+ years in a senior leadership role, managing teams and strategic initiatives.
Professional certifications in Data Analytics, Digital Marketing, or related disciplines are a plus.
Track record in presenting and selling digital partnerships

Please note that the above responsibilities are not exhaustive and may be amended or added to from time to time in line with the needs of the role and the organisation

The successful candidate must be eligible to live and work in Ireland.

Our benefits include:

22 days basic annual leave entitlement
Employer pension contribution from 1st day
Family friendly policiesHealth insurance from 1st day (subject to BIK)
Car and fuel card (subject to BIK)
Birthday leave
Self care leave
Education assistance Programme
IRFU Group Scheme – discounts from brands and retailers
Wellness initiatives, including self care leave
Bike to work scheme

Respect Excellence Accountability Integrity

Apply Now

Refine Your Search

head of digital marketing and analytics jobs in dublin, d

Head Of Digital Marketing And Analytics

Head of Digital Platforms and AI Marketing Transformation, Director

Digital Platforms and AI Marketing Transformation, Vice President

Head of Services Marketing Capabilities, Director

Head of Digital Product

Head of Data Intelligence, Director

Head of Design

Digital Marketing Platforms Executive

Digital Marketing Executive

Marketing Manager

Marketing Effectiveness, Senior Vice President

Growth Product Manager (Fractional)

Marketing Executive

Events & Marketing Manager

Strategic Partner - Retail Media

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