P&L management & forecasting
With your deep insight & understanding of the macro environment for Soho and SME customers & the competitive landscape we operate in, you will devise the annual customer & financial detailed budget (DB) for our portfolio in collaboration with our Finance Partner.
You will subsequently monitor & track commercial performance against the annual budget plan taking pride in explaining success in the “what” and the “why”.
Report on key market, customer & financial KPIs, and continuously seek to ensure optimal revenue & margin performance throughout the year.
You will also work closely with sales channel owners to align with accurate forecasts to determine growth targets and commercial incentives.
Trading and Performance:
You will be responsible for building a comprehensive suite of reporting and analytics to help assess trading performance and guide commercial strategy.
Using in depth awareness of the Soho and SME SaaS market and competitor landscape you will monitor & appraise all commercial offers to understand whether they performed in accordance with expectation and drove the right net benefit; perform quarterly reviews & feed into future plans.
You will also analyse weekly sales, churn & net growth performance, prepare the segment sales meeting update briefing and attend trading meetings as required.
You will work closely with the Finance team to understand the financial impact of quarterly plans and how to optimise bottom line growth.
Diagnose performance issues as they arise and embed learnings into future quarterly plans & financial reforecasts.
You will work closely with sales and delivery teams to ensure all sales are successfully tracked through to delivery & billing within SLA timeframe.
Commercial steering
You will be responsible for building and delivering compelling commercial rationale and business casing for new propositions, you be expected to demonstrate critical rationale to support customer investment strategies.
You will review the competitor market for annual and quarterly trends and develop strong knowledge of competitive landscape and potential threats and opportunities.
You will be required to present key commercial insight and demonstrate ability to influence key stakeholders up to and including board level decision makers.
You will develop a comprehensive understanding of the infrastructure we utilise to deliver our products, identifying areas for efficiency and optimising profitability.
You will lead our commercial in life strategy, identifying areas of commercial efficiency and new opportunities where we can deliver more customer benefits and account growth.
Work with our finance partner to provide financial recommendations to deliver initiatives that improve profitability & customer experience.