Title: Part-Time Digital Marketing Freelancer for Toymaster Cavan - Toy & Nursery Store
Position Overview: Toymaster Cavan, a premier Toy and Nursery Store, is in search of a skilled Digital Marketing Freelancer to join our team on a part-time contract basis. This role is an exciting opportunity to showcase your expertise in social media marketing and contribute to the growth and visibility of our store, which boasts a wide selection of the latest toy and baby brands.
Key Responsibilities:
· Develop and execute digital marketing strategies to enhance Toymaster Cavan's presence across various social media platforms, including but not limited to Facebook, Instagram, Twitter, and Pinterest.
· Create engaging content tailored to our target audience, highlighting our diverse range of toys and baby products.
· Implement social media campaigns to promote special offers, new arrivals, and seasonal promotions.
· Monitor social media channels for customer inquiries, comments, and feedback, ensuring timely and professional responses.
· Analyze key metrics and insights to evaluate the performance of social media efforts and make data-driven decisions to optimize future campaigns.
· Collaborate with our team to brainstorm creative ideas and initiatives to drive engagement and increase brand awareness.
Requirements:
· Proven experience in digital marketing, with a focus on social media management and content creation.
· Strong understanding of social media platforms and their respective best practices, algorithms, and trends.
· Excellent communication skills, both written and verbal, with a keen eye for detail and brand consistency.
· Creative thinking and the ability to generate compelling content that resonates with our audience.
· Proficiency in social media analytics tools to track performance and derive actionable insights.
· Ability to work independently, prioritize tasks effectively, and meet deadlines in a dynamic environment.
· Passion for toys, nursery products, and keeping up-to-date with the latest industry trends.
Preferred Qualifications:
· Previous experience working with retail or consumer goods brands, particularly in the toy or baby products sector.
· Knowledge of SEO principles and strategies to optimize social media content for search.
· Familiarity with social media advertising platforms, such as Facebook Ads Manager and Instagram Ads.
· Graphic design skills and proficiency in tools like Adobe Photoshop or Canva are a plus.
How to Apply: If you're a creative and results-driven digital marketer with a passion for toys and baby products, we want to hear from you! Please submit your resume and a brief cover letter outlining your relevant experience and why you're interested in this role.
About Toymaster Cavan - Toy & Nursery Store: Toymaster Cavan is a popular destination for families seeking the latest toys and nursery essentials. With a commitment to quality and customer satisfaction, we strive to provide a diverse selection of products that cater to the needs and preferences of our customers. Join our team and help us connect with our community through engaging and impactful social media marketing!
Job Types: Part-time, Fixed term
Contract length: 6 months
Expected hours: 8 – 20 per week
Schedule:
- Day shift
- Monday to Friday
Work Location: In person
Application deadline: 25/04/2024
Reference ID: TMC240412DMC
Expected start date: 29/04/2024
