Part-Time Marketing Manager – Hybrid
Lock Doctor Location: Hybrid – Limerick and remote
Job Type:
Part-time Hours:
Approximately 20–25 hours per week,flexible by agreement
Salary:
Competitive and dependent on experience
About Lock Doctor
Lock Doctor is an established Irish locksmith and security company providing services nationwide, with locations in Limerick, Dublin, Galway and Waterford.
Our services include domestic and commercial locksmithing, automotive locksmith services, access control, safes, fire-resistant cabinets, master-key systems and specialist security solutions. We have built a strong and trusted brand, but we believe there is significant potential to market our services more effectively and grow our presence across several key domestic and commercial markets.
We are now seeking an experienced, commercially focused Marketing Manager to help us develop and implement a clear marketing strategy.
The Role
This is a hands-on, part-time position for an experienced marketer who can take ownership of the Lock Doctor brand and help generate measurable business growth.
The successful candidate will review our current marketing activity, identify new opportunities and develop campaigns designed to increase brand awareness, enquiries and sales.
We are not looking for someone whose experience is limited to posting on social media. We want a marketer who understands brand development, lead generation, market penetration and return on marketing investment.
The role will operate on a hybrid basis, combining remote working with regular attendance at our Limerick head office.
Key Responsibilities -
Develop and implement an overall marketing strategy for Lock Doctor. - Strengthen and consistently promote the Lock Doctor brand. - Identify opportunities to grow our domestic, commercial and specialist security services. - Develop targeted campaigns for access control, safes, fire-resistant cabinets, master-key systems and commercial security solutions. - Review our existing websites, online presence and customer journey, and recommend improvements. - Plan and manage digital marketing campaigns, including Google Ads, SEO, email marketing and social media. - Create campaigns aimed at homeowners, businesses, property managers, facilities managers, construction companies and other target sectors. - Develop website content, email campaigns, case studies, promotional materials and sales literature. - Work closely with management and our technical teams to identify services and markets with the strongest growth potential. - Manage external designers, web developers, photographers, videographers and advertising providers where required. - Monitor campaign performance, lead generation, conversion rates and return on marketing spend. - Provide clear monthly reports on marketing activity, results and recommended next steps. - Develop business-to-business partnerships and referral opportunities. About You We are looking for someone with a proven track record of delivering successful marketing campaigns and generating measurable commercial results. The ideal candidate will have: - Several years of practical marketing experience. - Evidence of campaigns that have increased enquiries, sales, market share or brand awareness. - Strong experience in digital marketing and lead generation. - Good knowledge of Google Ads, SEO, websites, email marketing and social media. - Experience developing campaigns for different customer groups and markets. - Strong written communication and content-development skills. - A commercial mindset and an understanding of return on marketing investment. - The ability to work independently and take ownership of projects. - Strong organisational and project-management skills. - The confidence to present recommendations directly to senior management. Experience in a service-based business, security, access control, construction, property, facilities management or another technical industry would be an advantage, but is not essential. What We Offer - A senior and influential role within an established Irish company. - Flexible part-time working hours. - Hybrid working arrangements. - The opportunity to shape and develop our marketing strategy. - Direct access to senior management and operational teams. - The opportunity to market a broad range of services across domestic and commercial sectors. - The potential for the role to grow based on performance and business requirements. - Competitive salary based on experience. How to Apply Please apply with your CV and a brief cover letter outlining: - A marketing campaign you personally developed or managed. - The budget involved. - The measurable commercial results achieved. - Your experience in generating leads or entering new markets. - Your preferred weekly working hours. - Your salary expectations. Candidates are welcome to include examples of previous campaigns, websites, case studies, content or other relevant work. Lock Doctor is an equal opportunities employer.
Pay: €1.00-€40,000.00 per year
Benefits:
Work Location: Hybrid remote in Limerick City, County Limerick