HPC (Home Project Centre) Group is a 100% privately owned Irish business providing a comprehensive range of building materials and DIY products to the construction industry and DIY trade. HPC continue to expand and grow with 420 + employees.
Operating under well-established trading names, TJ O' Mahony and PH Ross, currently trading from 18 Branches Nationwide with a turnover of + €155m. In addition, the Group has specialist divisions including - Heating, Plumbing, Insulation, Paving and Decking, further enhancing our product offering and expertise.
Job Title: Branch Marketing Coordinator
Role Purpose
The Branch Marketing Coordinator supports a network of branches in delivering effective, locally relevant marketing activity that drives footfall, trade customer engagement, and sales growth. The role acts as a key link between branches and the central marketing function, ensuring campaigns are executed consistently while also adapting to local market needs.
Key Responsibilities
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Support the rollout of national and supplier-led campaigns across all branches
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Support the branches in developing annual local marketing plans
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Work closely with Branch and Regional Managers to identify local sales opportunities and marketing needs
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Coordinate in-branch promotions, trade events, supplier days, and product demonstrations
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Ensure all branches maintain strong visual standards, including signage, point-of-sale, and promotional displays
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Assist branches in planning and executing local marketing initiatives targeting trade and retail customers
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Collaborate with suppliers to maximise in-branch activation and promotional opportunities
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Support local social media activity and ensure alignment with brand guidelines
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Monitor campaign performance and provide feedback to the central marketing team
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Act as a point of contact for branches requiring marketing support or materials
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Ensure consistency of branding and messaging across all customer touchpoints
Key Skills & Competencies
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An understanding of the builders merchants or construction supply industry would be desirable
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Commercial awareness with a focus on driving sales and customer engagement
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Excellent communication and relationship-building skills with branch teams and suppliers
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Highly organised with the ability to manage multiple branches and priorities
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Hands-on, proactive approach with a willingness to be present in branches
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Strong attention to detail and brand consistency
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Ability to work independently while collaborating with wider teams
Key Relationships
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Branch Managers & Teams
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Regional Managers
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Central Marketing Team
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Key Suppliers & Trade Partners
Reporting Line
Reports to: Senior Marketing Executive
Success Measures (KPIs)
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Execution of campaigns across branches on time and to standard
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Increased participation in trade events and supplier promotions
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Improvement in branch-level customer engagement and footfall
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Positive feedback from branch and regional managers
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Consistency of branding and in-branch marketing standards
Job Type: Permanent
Hours: 39 hours per week (Monday - Friday)
Full clean driving license necessary
#Marketing#events#
HPC Sales Ltd. is an equal opportunities employer.
