About SnapTrip -
SnapTrip is an AI-powered travel platform on a mission to make every trip smarter, more personal, and effortlessly planned. We're early-stage, backed by a Local Enterprise Office DLR Feasibility Grant, and part of the Slowey MVB Tech Accelerator. We're not building another travel aggregator — we're building the travel co-pilot people actually want. Now we need the right person to make the world aware of it.
The Role -
You'll be our first dedicated marketing hire — which means you'll have the keys to the brand and the freedom to shape it. This isn't a "execute someone else's playbook" role. This is a "write the playbook, then execute it" role. You'll work directly with the founder and be at the heart of every growth conversation.
Brand & content -
- Own SnapTrip's brand voice, visual identity, and tone of voice across all channels
- Create compelling content — blog posts, social copy, newsletters, landing pages — that actually converts
- Build a consistent content calendar and ensure the brand shows up well everywhere we exist online
- Produce or oversee short-form video, reels, and travel content for social platforms
Growth & performance -
- Plan, run, and optimise digital marketing campaigns across Google, Meta, TikTok, and email
- Lead SEO strategy and execution — keyword research, on-page optimisation, and link building
- Own our analytics dashboards — track CAC, retention, and engagement; report insights directly to the founder
- Run A/B tests on messaging, landing pages, and ad creatives to continuously improve performance
Community & partnerships -
- Identify and activate partnerships with travel creators, influencers, and micro-communities
- Build and grow our online community — engage users, collect feedback, and turn early adopters into advocates
- Support the launch and localisation of SnapTrip's country guides and destination content
- Manage PR touchpoints, press releases, and media outreach as we grow our public profile
Strategy & product marketing -
- Develop go-to-market strategy for new features and destination launches
- Define target personas, refine our positioning, and sharpen our competitive messaging
- Collaborate with the founder on pitch decks, investor-facing materials, and growth narratives
- Bring proactive ideas to the table — we want someone who sees opportunity and acts on it
What we're looking for -
- 3–5 years in marketing, growth, or brand — ideally in a startup or digital-first environment
- Hands-on with social, SEO, email, paid ads, and content — not just managing agencies
- Comfortable with Canva, Google Analytics, Meta Ads Manager, Mailchimp / Klaviyo, and similar
- Self-starter. Comfortable with ambiguity. Ownership-oriented. Moves fast without breaking trust
Bonus points if you...
- Have a genuine love for travel — you get the audience because you are the audience
- Are curious about AI tools and how they can supercharge a lean marketing operation
- Have grown a personal brand, blog, or community of your own
- Have worked at an early-stage startup before and know what "wearing multiple hats" actually means
Pay: From €6,000.00 per year
Benefits:
- Flexitime
- Food allowance
- Profit sharing
- Work from home
Work Location: Hybrid remote in Dublin, County Dublin
