EDUCATION & EXPERIENCE
- Degree/3rd Level qualification in Digital Marketing.
- 2+ years’ experience in a similar Digital Marketing role (including website management, digital advertising, paid and organic social) within the last 5 years.
- Strong knowledge of digital fundraising strategies and tools.
- Proven record of running successful digital marketing campaigns (PPC, SEO, Google Ads, E-Mail).
- Experience in website management, maintenance and development is desired but not essential.
- Experience in ad content creation for PPC and Social Advertising.
- Proficiency in SEO, Google Suite and all digital advertising platforms.
- Strong analytical skills and the ability to interpret data to make informed decisions.
- Experience of utilising AI to drive campaign performance is desired but not essential.
- Experience in managing and maintaining department budgets.
- Experience of creating multi-media content (including video & photography) is desired but not essential.
- Experience in managing and growing multiple social media platforms.
- Excellent content creation skills, including writing, design, photography and videography.
- Clean driving licence.
SKILLS/ABILITIES
Highly developed communication skills (spoken, written, public speaking and presentation). Proven ability to tailor and target messaging to multiple audiences.
Strong planning and organisational skills and the ability to work with others, work to tight deadlines and handle multiple concurrent projects/activities.
The ability to gain others’ support for ideas, proposals, projects, and solutions.
Ability to deliver professional products on short deadlines, content development, writing and editing skills.
Achieves thoroughness and accuracy when accomplishing a task through concern for all the areas involved.
Openness to different and new ways of doing things; willingness to adapt preferred way of doing things when needed.
Excellent computer & role related software skills, including: Office 365, CMS (Drupal, WordPress) Google Suite (Ads & Analytics), digital asset management, email marketing (Brevo/MailChimp), video editing and design (Canva).
Demonstrated ability to apply good judgment in the context of assignments given.
Metrics-driven marketing mind with an eye for creativity.
DUTIES AND RESPONSIBILITIES
- Assist in developing and rolling out of client’s digital strategy.
- Create and manage digital campaigns across various platforms (Website, Google Ads, Social Media advertising, etc.).
- Develop, execute and report on digital campaigns.
- Optimise website content for SEO to improve search engine rankings and drive organic traffic.
- Enhance client website’s dynamic offerings to improve user experience and engagement. Collaborating with internal stakeholders to keep content relevant and up to date.
- Collaborate with internal and external stakeholders to produce high-quality digital content and design.
- Monitor and analyse campaign performance, providing regular reports and insights.
- Stay updated with the latest digital marketing and AI trends and best practices.
- Plan and execute content strategies that align with our brand and fundraising goals.
- Participate in and contribute to team meetings and other internal and external teams/working groups you are assigned to.
- Create and manage engaging content, including blog posts, social media updates, e-shots, videos, and graphics.
- Use photography and videography skills to capture and create compelling stories.
Job Type: Full-time
Pay: From €35,000.00 per year
Benefits:
- Company events
- On-site parking
Education:
Location:
- Ballybrit, County Galway (preferred)
Work Location: In person