About The Role
Sixtwo Digital is seeking an experienced and commercially minded digital marketing professional to become the strategic lead across client accounts while being day-to-day point of contact for the existing account team.
This role is designed to provide senior strategic oversight across client activity while also helping to improve internal operational efficiency. The successful candidate will act as the go-to person for account strategy, campaign optimisation and digital advertising performance.
The ideal candidate will bring strong hands-on experience in Meta advertising, proven strategic capability, and the confidence to make performance-led decisions independently. Experience in Google Ads would be a significant advantage. The role will also require ongoing account support and regular client-facing responsibilities.
While the role includes strategic leadership responsibilities, it is also a hands-on position involving campaign management, reporting, optimisation and ongoing account support.
About Sixtwo Digital
Sixtwo Digital is a full-service digital marketing agency based in Drogheda, helping businesses grow through performance-led digital strategy, creative execution and measurable results.
The agency specialises in paid social advertising, website development, video production, content creation, campaign strategy, Google Ads and and data-driven reporting and optimisation. Working closely with clients, Sixtwo Digital delivers tailored digital solutions that drive conversions, increase brand visibility, generate leads and drive sustainable business growth.
Key Responsibilities
- Act as the lead strategic resource across client accounts.
- Review account performance daily and identify optimisation opportunities.
- Provide support to the team by prioritising work, improving campaign performance, and resolving challenges.
- Manage key client relationships while overseeing the performance and growth of assigned accounts.
- Act as the internal go-to person for digital strategy and account decision-making.
- Lead campaign strategy, reporting and performance analysis across multiple accounts.
- Support ongoing account management and client communications.
Experience Required
- 5+ years’ experience in digital marketing or paid media roles.
- Strong expertise in Meta advertising strategy and campaign management.
- Experience managing and optimising paid advertising campaigns across LinkedIn and TikTok platforms.
- Proven experience making strategic campaign decisions independently.
- Experience managing substantial campaign budgets and optimisation strategies.
- Strong analytical skills with the ability to interpret performance data and take action.
- Experience liaising directly with clients, leading meetings and presenting campaign performance insights and strategic recommendations.
- Confidence leading strategy discussions and providing direction to others.
- Experience reviewing and improving campaign performance across multiple accounts.
- Familiarity with reporting and analytics platforms.
- Excellent organisational and communication skills.
Highly Desirable
- Strong Google Ads experience.
- Previous agency experience.
- Experience managing multiple client accounts simultaneously.
Pay: €35,000.00-€55,000.00 per year
Benefits:
- Flexitime
- On-site parking
- Sick pay
- Work from home
Ability to commute/relocate:
- Drogheda, County Meath: reliably commute or plan to relocate before starting work (required)
Application question(s):
- How would you describe your level of English?
Education:
Experience:
- Digital marketing: 5 years (required)
- Meta Advertising: 5 years (required)
Licence/Certification:
- Drivers Licence (required)
Work Location: Hybrid remote in Drogheda, County Meath
