Company Description
Sia is a global management and AI-focused consulting firm with a strong presence in the energy and utilities sector. With €500m in annual revenue and 3,000 employees worldwide, around 20% of our business is focused on energy and utilities.
Founded in France over 25 years ago, Sia has grown rapidly and is now a recognised leader in energy transition, data science and AI solutions. In 2024, we announced a strategic partnership with Blackstone as our first external investor, supporting our continued growth.
Job Description
As an AI-first consulting firm, Sia develops AI solutions specifically designed for its clients across a wide range of industries and business functions. Sia Reg AI is one of the flagship products in Sia's fast-growing AI portfolio. Built for compliance, risk, and legal teams, it monitors regulatory changes, structures obligations, maps them to policies and controls, identifies and scores compliance gaps, and manages remediation with full source traceability.
To accelerate its commercial traction, we are hiring an AI Product Sales Executive whose single focus is to generate and convert new business. This is a hunting role: you will build your own target lists, pick up the phone, run the follow-ups, book the meetings, demo the product and close deals. You will report directly to Sia's AI Products leadership, work hand-in-hand with product and marketing on messaging and assets, and operate with real autonomy in how you run your outreach. Reg AI is your starting point, and as the catalogue grows you will extend the same motion to other AI products in the portfolio. The ideal candidate is fluent in English, resilient, target-driven, and genuinely curious about AI and the problems it solves for regulated industries.
You will also be selling AI while working with AI. Sia runs an AI-native environment: Claude is deployed across the firm and is part of how our teams research accounts, prepare calls, draft outreach and build collateral, and your commercial stack includes Amplemarket, LinkedIn Sales Navigator and HubSpot. We expect you to use all of it aggressively, and to help us make that stack sharper.
Responsibilities include but are not limited to:
Owning the new business pipeline for Reg AI in your assigned markets, from target identification and qualification through to closed deals
Running high-volume, high-quality outbound: cold calls, email sequences, social touches, and the disciplined follow-up cadence that actually converts
Delivering against clear monthly and quarterly targets on meetings booked, qualified pipeline created, and revenue signed
Leading discovery calls and product demonstrations, translating Reg AI capabilities into concrete, quantified outcomes for compliance, risk, and operations stakeholders
Owning the full sales cycle on SMB and mid-market opportunities, and teaming with AI Products leadership and Sia consulting partners on larger or more complex accounts
Getting maximum leverage out of our AI-native sales stack – Claude for account research, call preparation, outreach drafting and objection handling, Amplemarket and LinkedIn Sales Navigator for targeting and sequencing, HubSpot for pipeline management
Using the outreach toolkit, content library, and campaign assets provided by marketing, with the latitude to adapt them to your targets while staying inside Sia brand guidelines
Maintaining impeccable CRM discipline: accurate activity logging, clean pipeline, reliable forecasting, and structured weekly pipeline reviews
Feeding the field back into the product: objections, competitive intelligence, pricing signals, and feature gaps, so that positioning and roadmap sharpen over time
Extending the same commercial playbook to other Sia AI solutions as the product portfolio expands
Qualifications
2 to 5 years of experience in B2B sales – SDR, BDR, Business Development, or Account Executive – ideally in software, SaaS, or an AI-driven environment
Demonstrable track record of hitting or beating quota in an outbound-heavy role, with real comfort on the phone and a genuine appetite for cold outreach
Fluent in English (mandatory); a second European language such as German, French, or Dutch is a strong advantage
Resilience, self-discipline, and a hunter's mindset: you organize your own week, own your numbers, and keep going after the fifth no
Hands-on user of AI tools in your daily work – you already prompt an assistant such as Claude or ChatGPT to research, write, and prepare, and you want to work somewhere that expects it rather than tolerates it
Confident with modern sales tooling: CRM (HubSpot or Salesforce), sales engagement and sequencing platforms such as Amplemarket or Outreach, and LinkedIn Sales Navigator
Interest in AI as a product category and the ability to run a credible demo, holding your own with technically literate buyers
Excellent verbal and written communication, with the ability to make a complex product feel simple and relevant to the person in front of you
Bachelor's or Master's degree in Business, Marketing, or a related field, or equivalent hands-on commercial experience
Exposure to compliance, risk, regulatory, or financial services topics is a plus rather than a requirement
Additional Information
Sia is an equal opportunity employer. All aspects of employment, including hiring, promotion, remuneration, or discipline, are based solely on performance, competence, conduct, or business needs.
Sia is an equal opportunity employer. All aspects of employment, including hiring, promotion, remuneration, or discipline, are based solely on performance, competence, conduct, or business needs.
