Job Title: Programmatic Manager
Employer: Mediavest t/a Core
Location: Dublin 2, Ireland
Salary: €33,000 – €44,000 per annum (DOE)
Hours of Work: 39 hours per week, full-time, permanent
Overview
This role assumes responsibility for managing programmatic display and VOD campaigns for multiple client accounts. Acting as the key point of contact for programmatic activities, the Programmatic Manager collaborates with internal teams to deliver high-performing campaigns aligned with client objectives.
The role requires hands-on experience with digital platforms, strong optimisation techniques, and effective use of data to provide actionable insights. Additionally, the Programmatic Manager is expected to ensure best-in-class campaign delivery, accurate billing, and quality assurance while fostering innovation.
Collaboration with the Media Teams and Exchange teams within Core is essential. The ideal candidate must uphold Core's values, demonstrate exceptional attention to detail, and deliver consistent high-quality outputs across all campaigns.
Responsibilities
Agency Performance
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Own programmatic campaigns, working with Media Planning and Central Teams to ensure efficient delivery of the media buying process.
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Manage digital buying campaigns from start to end, including project management, setup, optimisation, and reporting.
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Support Media Teams by addressing client queries, ensuring high-performance quality assurance, and coordinating reports.
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Ensure audit recommendations from Business and Client Directors are implemented across programmatic activities.
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Stay informed on trends in digital media, including new formats, technologies, and channels, to provide clients with cutting-edge recommendations.
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Ensure campaigns are launched on time while following established processes.
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Provide regular status updates and performance reports to Media Teams to ensure transparency and accountability.
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Analyse platform data to generate insights and identify actionable recommendations for campaign improvements.
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Collaborate on post-campaign reviews and prepare materials for client presentations.
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Adopt and promote an accuracy culture through excellent attention to detail.
Commercial Performance
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Ensure 100% accuracy in client and supplier billing by following efficient processes.
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Apply Core's established workflows to all programmatic activities.
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Track and manage media budgets for paid campaigns and provide accurate forecasts.
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Build efficiencies and processes within the Programmatic Team while working collaboratively with the wider Investment Teams.
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Maintain consistency in quality assurance across all campaigns, ensuring all media activity is delivered error-free.
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Communicate new innovations and deals to Media Teams, ensuring they are followed up effectively.
Talent Management
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Commit to personal development through Core's internal training programmes and actively participate in learning opportunities.
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Develop a deep understanding of client business objectives and contribute to the creation of strategies to deliver against these priorities.
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Collaborate closely with the Programmatic Client Director to ensure consistent high standards in team output and personal development.
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Embrace Core’s values of collaboration and teamwork by building strong relationships across the organisation and with partners.
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Contribute to a supportive, hardworking, and enjoyable team environment.
Experience
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2–3 years’ experience in digital media buying with a proven track record of managing programmatic Display and VOD campaigns.
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Strong working knowledge of programmatic platforms (DV360, Amobee, Google Ads, DCM) and budget management for paid media campaigns.
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Hands-on experience with 3rd-party tracking tools (e.g., DoubleClick) is preferred.
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Excellent proficiency in Microsoft Office, particularly Excel and PowerPoint.
Person Specification
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Confident communicator with excellent interpersonal skills.
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Passionate about digital marketing, with a focus on staying ahead of industry trends.
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Skilled in delivering quality assurance and ensuring campaign accuracy.
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Highly organised, capable of managing multiple projects and ensuring timely delivery.
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Creative thinker with the ability to provide innovative solutions.
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A strong listener, able to understand and deliver on team and client objectives.
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Detail-oriented with a commitment to maintaining and improving processes.
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Proactive and responsive to requests, with the ability to escalate issues appropriately
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Work your way – Flexible, hybrid working that gives you the freedom to do your best work while fitting around your life.
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Keep growing – Invest in your development with 24/7 internal learning programme access, structured mentoring and clear opportunities to progress your career.
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Work that keeps things interesting – Partner with leading brands across sport, retail, food & drink, alcohol, insurance, banking and many more, with no two days the same.
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Time to switch off – Enjoy 21 days' annual leave with an additional increment with your time with us, Separate to this celebrate your birthday off, Christmas closure days and early finishes before bank holiday weekends.
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A culture that supports balance – We genuinely value work–life balance and encourage you to take the time you need to perform at your best.
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Support for every stage of life – From enhanced maternity and paternity leave & other family leaves, to fertility support, phased returns, we're here for life's important moments.
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Your wellbeing matters – Access mental health and wellbeing support, plus paid private health insurance for you and your dependants under 18, an Employee Assistance Programme, annual wellness contributions, free flu vaccinations, wellness events, fresh fruit, subsidised massages and more.
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Plan ahead with confidence – Benefit from a contributory pension, life assurance cover and access to professional financial advice.
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Make an impact beyond your role – Join our Diversity & Inclusion, CSR, Green, Social or Great Place to Work committees and even earn an extra day's annual leave for your contribution.
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Join an award-winning workplace – Proudly recognised as a Great Place to Work® Certified organisation, ranked 4th in the Great Place to Work® Best Large Workplaces, and awarded Gold accreditation for our commitment to creating an exceptional employee experience.
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A genuinely inclusive culture – Diversity, Equity & Inclusion isn't just a policy here; it's part of who we are. Through our dedicated D&I initiatives, employee networks and inclusive policies, we strive to create a workplace where everyone feels valued, respected and empowered.
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We know how to have fun – From summer and Christmas parties to team socials, fundraising activities, birthday celebrations and company-wide events, we make time to celebrate our people.
And that's just the start...
OUR COMMITMENTS
Our industry relies on creativity and innovation – these are skills that are not bound by gender, race, ethnicity, religion, sexual orientation, membership of the Traveller community, marital or family status, disability, age, socio-economic background, or any other attributes. Core is committed to diversity in its workplace and is proud to be an equal opportunity employer.
We are also committed to providing reasonable accommodations to all applicants. If you need reasonable accommodation for any reason at any part of the interview process, please contact us and let us know the nature of your request and we will do our best to help.
33,000 - 44,000 DOE
Core is Ireland's largest marketing communications company with over 400 people working across the key areas of marketing communications - research, data science, strategy, planning, creative development and implementation. We are now a collective of nine practices, working towards a single purpose - to expand the possibilities of what brands can achieve. At Core, we believe that change can move us forward and compel us towards new possibilities. Our wonderful people are at the centre of our success. It is essential that we keep building a high-trust working environment that supports our people and enables them to flourish. There is no magic formula for becoming a great place to work. Instead, it involves working together, through constant change, to match the personal dreams and ambitions of our people with the aspirations of the organisation.
Over the years, we have cemented our position as a great place to work, with 2026 being voted 4th Best Large Workplace in Ireland. Additionally, we are recognised as a Best Workplace for Women, and Best Workplace for Health & Wellbeing. 2026 is our best year yet, and we're excited to have you join us and our continued success.
