Find Web content specialist Jobs in Ireland

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Communications Specialist - Social, Healthcare & Public Entities

McKinsey & Company -
Dublin, County Dublin

Apply Now

Job details

Apprenticeship
1 day ago

Qualifications

Microsoft Powerpoint
Microsoft Word
Slack
English
Microsoft Office
Bachelor's degree
Data collection

Full job description

Job ID: 109567

Dublin

Dusseldorf

Lisbon

Munich

Poznan

Prague

Riyadh

Warsaw

Wroclaw

Do you want to do work that matters, alongside supportive leaders who will help you grow faster than you ever thought possible? Are you a creative problem-solver who is energized by challenges? You’ve come to the right place.

YOUR IMPACT

Through development, support, and execution of creative communication plans and tactics, you will build awareness of McKinsey’s capabilities, knowledge, and assets.

You will help protect McKinsey’s reputation, punctuate its expertise, and contribute to bringing campaigns to life in our priority markets globally on signature themes for the practice, with a focus on public sector and other adjacent areas.

You will join a group of communications professionals within the Social, Healthcare & Public Entities (SHaPE) practice and firm’s Reach and Engagement function. You will help ensure that appropriate insights reach designated audiences, delivering tailored and impactful messaging to build awareness and engagement with McKinsey’s distinctive knowledge on a variety of topics. You will help shape the way the firm connects with people—from clients to firm members to alumni—strengthening institutional relationships, connections and affiliations.

Through collaborating with senior communications colleagues, internal and external stakeholders, you will contribute to the development and execution of best-in-class global communications programs, campaigns, media (earned, owned and paid), events, and publications that will enable client activation and funnel building across all channels. By aligning with clear project briefs and leveraging insights, you will ensure communications efforts are strategically focused and deliver measurable impact. You will develop, support and execute creative communication ideas and tactics that build awareness of McKinsey’s capabilities, knowledge, and assets. You will help protect McKinsey’s reputation, punctuate its expertise, and contribute to bringing campaigns to life in relevant ways across channels, platforms, and stakeholders.

You will be based either in one of our offices in Europe or the Middle East as part of our SHaPE Marketing & Communications team. This team works closely with our leaders in the public, social and healthcare sectors to measurably improve lives, livelihoods and health, and create more resilient communities. The SHaPE practice is one of the largest in the firm, serving over 2,400 clients in 65+ countries.

In terms of creating effective communications: you will create clear, structured, and engaging written communications products (e.g., memos, emails, strategic marketing briefs, short-form content, blogs, talking points/scripts, Q&A), that rigorously follow conventions of written English (and local languages when relevant). You’ll proactively collaborate with internal and external clients and stakeholders to develop and advise on communications, ensuring alignment with audience needs at different stages of the marketing funnel. You will help drive development and execution of communications for reports, special projects (e.g., digital strategy design, knowledge partnership strategy), storytelling (e.g., social posts, case studies), external/internal conferences, and/or events (e.g., forums, webinars, roundtables), actively using project briefs to create alignment and drive strategic outcomes. You will conduct strategic assessments to support execution and prioritization of communication campaigns and events (e.g., competitor insights, event speaker research), and collate into digestible format for leadership. You’ll ensure consistent branding (i.e., firm's signature voice, visuals, and narrative) across communications platforms and channels in support of relevant brand pivots, ensuring resonance with target audiences and alignment with broader objectives.

In terms of project management and execution: you’ll contribute to defining appropriate best-in-class communications and events objectives and strategies to achieve them (e.g., paid media, earned media, CRM support, social media support, web articles, websites, newsletters, storytelling, messaging documents, presentations). You’ll lead complex projects/workstreams independently or with designated team, aligning with key stakeholders as relevant. You will drive reputation-building programs through a mix of publishing activities (e.g., monitoring of media relations and public relations, targeted knowledge dissemination). You’ll develop strategy and corresponding metrics to measure impact and implement related data collection/reporting mechanisms, applying analysis to optimize decision-making and outreach strategies across the marketing funnel following firm unified measurement guidelines and frameworks. You’ll lead and execute plans to address routine reputation risks, with appropriate alignment, as relevant. You’ll manage data through reports and scorecards to track and analyze relevant metrics and contextualize insights (e.g., client development, ROI, share of voice, mapping media engagement programs). You will synthesize and share audience insights regularly with stakeholders, adjusting outreach approaches to optimize engagement. You will coordinate the creation of contact databases to maximize dissemination and engagement.

YOUR GROWTH

You are someone who thrives in a high-performance environment, bringing a growth mindset and entrepreneurial spirit to tackle meaningful challenges that have a real impact.

In return for your drive, determination, and curiosity, we’ll provide the resources, mentorship, and opportunities to help you quickly broaden your expertise, grow into a well-rounded professional, and contribute to work that truly makes a difference.

When you join us, you will have:

Continuous learning: Our learning and apprenticeship culture, backed by structured programs, is all about helping you grow while creating an environment where feedback is clear, actionable, and focused on your development. The real magic happens when you take the input from others to heart and embrace the fast-paced learning experience, owning your journey.
A voice that matters: From day one, we value your ideas and contributions. You’ll make a tangible impact by offering innovative ideas and practical solutions, all while upholding our unwavering commitment to ethics and integrity. We not only encourage diverse perspectives, but they are critical in driving us toward the best possible outcomes.
Global community: With colleagues across 65+ countries and over 100 different nationalities, our firm’s diversity fuels creativity and helps us come up with the best solutions. Plus, you’ll have the opportunity to learn from exceptional colleagues with diverse backgrounds and experiences.
Exceptional benefits: On top of a competitive salary (based on your location, experience, and skills), we provide a comprehensive benefits package to enable holistic well-being for you and your family.

YOUR QUALIFICATIONS AND SKILLS

Bachelor’s degree or equivalent education or work experience required

5+ years of experience in a business communications-related field, a benefit if in a professional services environment, corporate communications role, government, or communications agency background

Mastery of Microsoft Office (Word, PowerPoint, Teams) and firm related tools (Box, Slack); Fluency in GenAI tools

Knowledge of communications approaches and nuances of mission-oriented organizations in the public and social sectors

Broad skillset across relevant communication service lines and platforms (e.g., external/internal comms, media relations, events, executive comms)

Ability to manage various projects simultaneously and work independently as well as collaboratively in a fast-paced and ambiguous operating environment. Comfortable with the agile work methodology, and ability to work in quick, iterative rounds when applicable

Independently manages multiple workstreams and projects simultaneously, while participating in best practices and nurturing a trust-based, inclusive, productive environment.

Excellent ability to influence and direct colleagues, and manage the needs of different stakeholders (including relevant senior leaders)

Outstanding critical reasoning and problem-solving skills, including the ability to synthesize data and insights to inform decisions and recommend effective solutions

Exhibits core firm values in attitude and work (e.g., owning development, driving work, demonstrating resilience)

Fluency level language skills in English are required (e.g., writing, editing, storytelling) across formats (e.g., written, verbal/presentation, digital-ready content), with an ability to craft messaging that resonates with audiences at different stages of the marketing funnel and aligns with strategic objectives

Please review the additional requirements regarding essential job functions of McKinsey colleagues.

Our unwavering commitment to integrity drives everything we do, guiding us to always act in the best interests of our clients, our people, and the communities we serve.

Apply Now

Refine Your Search

web content specialist jobs in ireland

Communications Specialist - Social, Healthcare & Public Entities

Software Development Engineer , Network Lifecycle Management

Sr. Mechanical Engineer (CFD), Global Engineering Strategy

Mechanical Design Engineer, Data Centre Engineering

BIM Designer - MEP, Design Services

Sr. Technical Program Manager, AWS Manufacturing Operations

Network Development Engineer, Network - Core

Senior Technical Operations Engineer, Manufacturing Operations

Tech Infrastructure Program Manager , Data Centre Delivery

Health and Safety Manager , Data Center Health and Safety

Manager III, Solutions Architecture, Cross Industry, Ireland, AGS UKI

Quality Assurance Engineer (12 month FTC), Data Centre Design Engineering

Senior Product Manager

Manager EMEA North, Infrastructure Energy Team

Software Development Manager, Network Monitoring and Remediation

Senior Design Program Manager, EMEA/APAC Data Center Design Engineering

Network Infrastructure Construction Quality Engineer

Project Delivery Manager, Power Solutions Team

Product Lifecycle Mechanical Engineer, Data Center Mechanical Solutions

Controls Design Engineer (EPMS), CDE

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